The brand, famous for its haute couture tradition

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Now seeks to connect even more with a diverse audience, uniting fashion and sport in a unique way. Giraud, born in Lyon, began exploring the world of skateboarding at the age of four, demonstrating his commitment and passion for the sport from an early age. Now, as an ambassador for Dior, he not only represents excellence in skateboarding, but also embodies the boldness and innovation that define the fashion house. Did you know that at Etiqueta Única you can sell your luxury handbag discreetly and quickly in the largest online luxury thrift store in Brazil? Discover how to sell your luxury handbags now! The strategic partnership with Giraud comes at a crucial time ahead of the Paris Olympics in.

Paris, recognized as the fashion capital of the world, is now preparing to become the epicenter of one of sport's biggest global events. Dior, historically associated with sophistication and tradition, demonstrates its versatility by joining forces with the renowned skateboarder. Photos of skateboarder Guatemala Mobile Number List Giraud, Dior's new ambassador, alongside Kim Jones, creative director of the men's line brand. (Photos/Reproduction on Instagram @aureliengiraud). Click on the image and discover Dior with Incredible Discounts! The Power of Ambassadors in Luxury Brands Partnering with celebrity ambassadors is a powerful strategy for luxury brands. Louis Vuitton has also announced several names in 2024, actress Saiorse Ronan is one of the recent examples.



In addition to bringing prestige and visibility, the presence of celebrities reinforces the emotional connection between consumers and  labels . Figures known and admired by the public serve as a bridge between the glamorous world of fashion and people's daily lives. And they also inspire and convey the idea that products are more accessible. In fact, it has been proven that brand ambassadors, whether celebrities or public figures, increase sales and brand recognition three times more than a similar campaign with an anonymous model. In this way, luxury brands, such as  Dior  , seek to associate all their glamor and  lifestyle  with the image of celebrities who have become their official ambassadors. Of course, to be part of the select list, the choice is not random.